Following a successful debut at The Whisky Show and Whisky Live London, connosr.com, the social network for whisky lovers, took their video review booth – the WhiskyPod – on the road for an exclusive event, hosted in partnership with Glengoyne distillery. A lucky group of 25 Connosr members were treated to a VIP visit to the distillery and a tasting of some very special whiskies.
The tasting was the first time that a Connosr event has been hosted in partnership with a distillery and to celebrate Glengoyne provided some of their oldest and rarest bottlings including the Glengoyne 40 Years Old. The guests also tasted the award winning 17 Years Old and 21 Years Old from the core range and the 23 Year Old Single Cask.
Each of the guests were then asked to review the drams in the WhiskyPod to create a special collection of video tasting notes which can be viewed online at Glengoyne WhiskyPod videos.
Reviewers included Gavin Thompson who commented: “The Glengoyne 40 Years Old is unadulterated pleasure, absolutely gorgeous. It’s not just that though, the whole night has made it for me, on my first ever distillery tour, to actually have a 40 year old whisky in my hand is a real pleasure.”
Pierre Thiebaut, founder of Connosr.com said: “Glengoyne has been a loyal supporter of Connosr since it was created, spotting the potential of the online whisky community early on, so it seemed fitting that our very first exclusive event was in partnership with Glengoyne and its team.
“We knew that, while they are quite traditional in the way they make whisky, they are very forward thinking in they way they communicate. As such we thought they’d make an excellent partner for the first bespoke WhiskyPod event. And we weren’t wrong, they pulled out all the stops and it was a great evening.
“Our members who attended on the night thoroughly enjoyed the event and the feedback we had was excellent – there was a real buzz about the evening. Everyone was blown away by the selection of whiskies. The response since has been terrific, the videos from the night are a high traffic area for us at the moment so, all in all, it’s been an unqualified success.”
Iain Weir, Marketing Director for Glengoyne said: “Online communities have become such an important place for whisky fans to gather in order to share news, views and opinions so we are always looking for new ways to reach out to them and reward them. We are currently in the process of updating our website to make it more accessible for social media users and are always looking for innovative groups and events like Connosr to work with, both on and offline, in order to reach new audiences.”