Chivas has unveiled a new, modern logo and bottle design for its award-winning Strathisla 12 Year Old single malt whisky.
Made from clear glass with a thick, solid base and wide pouring neck, the bottle has a recognisable malt feel that draws attention to the quality of the whisky.
The brand’s new logo features on the label as a stylised image of what makes Strathisla the most recognisable distillery in Scotland, its distinctive twin pagodas.
Nikki Burgess, the International Brand Director for Chivas Brothers’ Malts Portfolio, says: “Strathisla 12 Year Old has long been considered the connoisseurs’ best kept secret as a rare malt whisky produced in limited quantities from a world famous distillery. We are confident that the fresh approach for Strathisla, an example of Chivas Brothers’ continued commitment to innovation, will attract both adventurous and established whisky drinkers to the brand and the wider Chivas Brothers portfolio.”
Strathisla 12 Year Old tasting notes [40% ABV]
Nose: Rich and fruity with a complex array of hay-like aromas, balanced with a dry oakiness.
Taste: Full, rich and hay-like flavours with a mellow nutty sweetness.
Finish: Rich, mellow.
Strathisla 12 Year Old has won the following Awards in the last five years:-
2013 – World Whiskies Awards – Best Speyside Single Malt Under 12 Years
2013 – The Scotch Whisky Masters – Master
2011 – International Spirits Challenge – Gold
2009 – International Wine & Spirit Competition – IWSC Trophy
Strathisla is available from these Whisky Merchants:-