Ballantine’s New Ad. – Be Different!

Ballantine's Encourages Consumers To Change The Plan With New Advertising Campaign

Ballantine’s has a slick new advert out at the moment.

It’s all aimed at the younger generation by raising questions such as “Follow the crowd?”, “Lower my sights?” and “Keep my feet on the ground?”, followed by the answer “That’s never going to be the plan. Change the Plan. Leave An Impression. This is Plan Ballantine’s.”

Ironically, the solution for this is for everyone to drink the same whisky!

Nice advert though …

The advert can be found here: Ballantine’s

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